A Star is Born - Brookshire and Yanders collaboration
Robert Yanders is collaborating with Anton Brookshire to bring their athletic apparel line, A Star is Born, to life.
As someone that has played at every level, built brands, spoken to the media, and has all of the sport experience, Robert Yanders is able to partner with young athletes and provide them with an abundance of resources. He is as good as anyone in the game to help up-and-coming athletes learn what all of this looks like.
Yanders chose Anton Brookshire for collaboration because of who he is as a person and player. “Anton Brookshire is a sensational athlete,” Yanders says. “He is one of the best high school players in the country and is now headed to one of the best conferences in college hoops.”
The collaboration between the two introduces the A Star is Born brand - athletic apparel for men and women that looks and feels great. Check out all the swag here: A Star is Born Store.
“A couple of years ago, Anton wasn’t necessarily ready to be a pro in all aspects,” Yanders says. “Now, he understands that he must be all of the sport. His growth has been impressive, to say the least.”
Yanders says that before collaborating with someone, he must know that they have very high character. With Anton, Rob has no doubts. “At this point, Anton is under the microscope all the time,” Yanders says. “He has so many eyes on him and some probably want him to fail. To whom much is given, much is required. On the court and off of it, Anton is a role model.”
In addition to the store, keep up with A Star is Born on Instagram as Anton and Robert keep dropping fire. As always, keep it locked to The Basketball Movement for everything else.